Yamaha Motor UK agrees partnership with Focused Events to launch a new industry leading UK Touring Experience
All new premium, guided, touring experiences using the latest 2026 TRACER models now available to book
Yamaha Motor UK today announces a new partnership with Focused Events Ltd to launch a manufacturer-supported UK touring programme. This programme provides fully inclusive, guided motorcycle touring experiences across five of the UK’s most iconic riding destinations. Focused Events Ltd operates it under the banner of the Yamaha TRACER Experience through its new division, Focused Motorcycle Tours.
Focused Events, who have over 27 years’ experience delivering premium motorcycle experiences, will handle all the logistics through Focused Motorcycle Tours. They will offer riders the opportunity to explore the UK’s most breathtaking scenery and iconic roads riding a brand new 2026 Yamaha TRACER machine included in the package. Additionally, there is no need for riders to own a touring motorcycle.
Each three-to-five-day tour combines expertly planned routes, premium motorcycle-friendly accommodation, professional guide riders, and a carefully curated social experience. Therefore, participants can concentrate solely on the ride.
Five Iconic UK Touring Destinations
Riders can choose from any of five distinct tour routes:
- Welsh Cymru Tour (3 days, up to 600 miles)
- National Parks Tour (3 days, up to 600 miles)
- Southwest Peninsula Tour (3 days, up to 600 miles)
- Scottish Highlands Tour (5 days, up to 900 miles)
- Scottish & Northern Ireland Gaelic Tour (5 days, up to 900 miles)
Each tour is limited to a maximum of 10 participants, plus two professional guide riders. This ensures a manageable group size on the road and a strong social atmosphere in the evenings.
Packages start from £1,575 for three-day experience, and £2,695 for five-day tours.
Ride the 2026 TRACER Range
Every tour includes the use of a fully insured 2026 TRACER 7 GT with either standard transmission or Y-AMT (Yamaha Automated Manual Transmission) variants to choose from. There is also the option to upgrade to a TRACER 9 GT (also with Y-AMT variant available) for riders looking to enhance their experience. This offers increased performance, cutting-edge technology, and road presence of Yamaha’s flagship sport tourer.
All machines are equipped with touring-ready features including hard side cases, heated grips, cruise control, adjustable screens, rider modes and navigation connectivity. Focused Motorcycle Tours also offers different seat height options and rider configurations. Additionally, they will adjust the suspension to ensure each motorcycle is set up to suit the individual. There are also options to hire additional touring accessories including top boxes and tank bags. Plus, riding gear such as RST clothing, Arai helmets and even airbag vests, are available.
Fuel, accommodation, breakfast, lunch and evening meals are all included within the tour package. Also, participation is exclusive to the Yamaha TRACER fleet provided as part of the experience, creating a unified and professionally managed touring environment.
A Manufacturer-Backed Touring Experience
Focused Motorcycle Tours is in direct partnership with Yamaha Motor UK, with the full support of its national dealer network and technical teams. Every bike within the fleet is prepared and supplied by Yamaha. This ensures participants ride the very latest 2026 TRACER models in factory-approved specification.
From pre-tour preparation to on-road support and route planning, the programme is designed to reflect Yamaha’s standards of quality, safety and reliability. It offers riders the confidence of a professionally managed experience backed by the manufacturer.
The programme is designed to welcome solo riders, groups of friends and those travelling with a pillion passenger. All tours are delivered at a safe, enjoyable pace, covering entirely tarmac routes. There are regular stops and professional and patient tail-rider support throughout.
Bookings Now Open!
Bookings for Focused Motorcycle Tours are open from today, 4th March 2026.
Riders do not need to own a Yamaha or any touring or other motorcycle to participate. A full UK Category A motorcycle licence (or valid international equivalent) is required. Comprehensive Insurance is also included.
For full tour details, dates and availability, visit the Focused Motorcycle Tours website: focusedmotorcycletours.com
Discover the TRACER 7 GT:
www.yamaha-motor.eu/gb/en/motorcycles/sport-touring/pdp/tracer-7-gt
Discover the TRACER 9 GT:
www.yamaha-motor.eu/gb/en/motorcycles/sport-touring/pdp/tracer-9-gt
Jeff Turner, Marketing Experience & Events Manager, Yamaha Motor UK:
“Last year I was lucky enough to ride to Slovenia on a Tracer 9 GT and also tour Montenegro on a Tracer and I will never forget the memories create by these trips. Touring is such a great way to enjoy motorcycling but not everyone has the right bike or the time to arrange this type of trip. The TRACER really is the perfect sport tourer, light, powerful and with great handling and an amazing electronics package – so to create a new UK touring experience using Tracers was, for me, the perfect scenario and now with Focused Motorcycle Tours, we’re giving riders the opportunity to experience motorcycle touring in its purest form.
“This is a very professional, manufacturer-supported touring experience designed to remove the barriers. You don’t need to own a bike. You don’t need to plan routes or logistics. You simply arrive and ride.
“In partnership with Focused Motorcycle Tours, we’re proud to deliver a premium, fully inclusive experience that showcases the very best of UK roads on the latest 2026 TRACER models.”
